Diversify risks along your
entrepreneurial journey
and access
the tools
required
to succeed

Pool a fraction of your equity with
a community of founders and use the funds
to invest in top entrepreneurs in the same way,
investors do

Request an invite
90%
of new
startups fail

Cold statistics are not intended to discourage entrepreneurs but encourage them to make smarter decisions.


We Protect founders while VCs
bury their dead very quietly

3 out of 4
venture-backed
startups fail

An optimistic entrepreneur needs a dose of reality.


The Venture Capital Secret:
3 Out of 4 Start-Ups Fail

How it works

O2Founder is where top founders from your industry or adjacent verticals match with you, surrounded
by a world-class community

Select founders

Great founders recognize other great founders.
You get to select founders and rate their companies.
Pools are formed on a peer-selection process based on mutual ratings.

Join a pool

Founders contribute up to 5% of their vested common stock they would fully own into the pool, consisting of equity contributed by other mutually selected founders, and get a proportionate amount of pool ownership in return

Build a community,
share the success

You could consider the other members of the pool as an extension of your advisory board. When you join the Founder-Driven Community, you share in the economic success of our fund, alongside a network of like-minded Founders across industries and stages. O2founder helps you land investors, talent, and customers. We all do well by helping each other do well.

  • Capital and Expertise
  • Introductions to Investors
  • Liquidity to Members
  • Strategic Partnerships

What founders are saying

Jim O’Neill

@regardthefrost, CEO of SENS

I’m so glad this exist and that it’s run by such great people. First-time founders should be able to diversify just as serial founders always have. The psychological benefits of belonging to a cohort with aligned interests, and the economic benefits of benign able to survive one failure are both significant.

Ben Chow

CEO of Friended

I’ve always been a zero-hedge all-in kind of guy because I get max performance with that kind of commitment. I hope to connect with others like me and I can’t think of a better way than to pool equity and invest along side fellow peers.

Jonas Karles

COO & Co-founder of Minna Technologies

Love the concept of distribution of risk and help entrepreneurs like myself to start “investing” in other young entrepreneurs

Sam Lessin

Partner at Slow Ventures and Co-Founder of Fin

In a very uncertain world, it is far better to bet on people and their continued ingenuity and resilience than it is to bet on a single company

@NimaRoohiS

CEO and Cofounder of @GoBlooming

It seems to be much easier (lower risk, lower effort, lower stress) to be a VC than a founder; and soon we probably will have more VCs than founders all in all.

What VC community thinks
about Founder risk

Steve Jurvetson

Founder DFJ, Futures Ventures

Investors say ‘Don’t take the early M&A offer. Build the business.’ But sometimes it’s so tempting to take the security. …..partial founder liquidity can relieve that and get investors and founders on the same page to say let's go for the dream. Let's go for the big opportunity and not worry that it’ll be ruinous.

Harry Hurst

CEO @Pipe & Angel Investor

If VCs can raise new funds off the back of paper markups and stack new mgmt fees, why is it taboo for founders and team to do similar via secondary if they're all in & need to spend 10 yrs building one thing while potentially getting married, having kids, etc. along the way.

Erik Torenberg

VC @ VillageGlobal

Big misalignment between founders & VCs: VCs take dozens and dozens of shots on goal, founders only take one. Founders should band together & share upside. VCs should facilitate this.

Paul Graham

Founder @ YCombinator

If such pooled-risk company management companies existed, signing up with one would seem the ideal plan…

Being a founder is the ultimate risk

Every startup is an experiment with a very low probability of success. By definition, each individual experiment will very likely fail. VCs spread the risk.

Reduce your career risk
 

Startups take 2-3 times longer to validate their market than most founders expect. Unlock the value of your equity and diversify in the same way investors can.

Join a community of founders
vested in your success

Building a company is lonely. Being part of the pool not only diversifies your financial risk, but also instantly upgrades your network.

Liquidity is king
 

Access Fund backed by a community. Introduce your company to hundreds of investors and founders in our network, whenever you’re ready

Access a community of top CEOs invested
in your success

It doesn’t have to be lonely at the top. Meet regularly with other high-caliber Founders of venture-scale companies to learn, work through decisions, and grow as leaders in a closed environment.

  • Capital and Expertise
  • Liquidity to Members
  • Support Network
  • Strategic Partnerships
Request an invite

Frequently Asked Questions

See more FAQ here

O2Founder is a community of founders invested in each other success, using an equity swap. Founders contribute up to 7% of their vested equity they would fully own (not additional stock issued by the company) to be in a pool consisting of equity contributed by other mutually selected founders. If your startup doesn’t go anywhere you’re still going to have exposure to a lot of high-quality startups, and each member has a long-term financial hedge provided by the overall performance of the pool’s equity.
Your contribution of a fraction of your personal equity stake in your own startup is governed by the rules that your company has in place. Sometimes, this could require approval by your board of directors. By offering optional equity exchange, O2Founder community hopes it can spread the risk felt by entrepreneurs across its founder group, so that they work more closely together and benefit more from any collective success. We believe that access to a network incentivized to provide resources, fundraising, introductions, hiring, etc., can only bolster success probability, and we can help explain to your board why.
Yes, you are welcome to explore the opportunity, with no obligation to join a community of like-minded founders across industries and stages. We all do well by helping each other do well. Should you and others you know already mutually agree to form a pool, we’ll be there to help.
The equity you swap with a pool will appear on your CAP table as the corp pool being the owner of a small portion of your company’s common stock. This should not have any legal or financial ramifications that would be of significance to potential new preferred investors. Your participation in the founders community should be seen as a positive thing by investors. You didn’t sell your shares and put money in your pocket, and more than that you took a step to align yourself with a community of other founders and experts who can be of future benefit for operations, customer introductions, strategic advice, fundraising and much more.

Resources on founder risk and pooling...

Venture Capital Funnel Shows Odds Of Becoming A Unicorn Are About 1%

by CBinsights.com

Of the 1,098 tech companies we tracked that raised seed rounds in the US in 2008-2010, less than half, or 46%, managed to raise a second round of funding. Every round sees fewer companies advance toward new infusions of capital and (hopefully) larger outcomes. Only 14% of our companies went on to raise a fourth round of funding, which typically corresponds to a Series C round.

Keep reading

Startup Failure Rate: How Many Startups Fail and Why?

by Kyril Kotashev, Founder of DotaHaven

So, a startup is in essence a business experiment with potential. This means that real startups are prone to failure by definition. They are testing assumptions, and it’s very likely these assumptions are wrong. The more innovative the startup, the riskier the assumptions it’s testing, the more likely it is to fail. When you put this new kind of risk on top of the traditional risks of starting a business (finance/cash flow risks, operational risks, team risks, marketing risks, etc.), it’s no surprise most startups fail.

Keep reading

Fixing Founder Scarcity

by Burak Yenigun, Founder at Stylus Capital

TL;DR: The world appears to be suffering from a shortage of entrepreneurs. The main reason is the very risky nature of entrepreneurship: Society pays average founder millions of dollars but pays nothing to the median founder. We could build a financial fix (a founders’ mutual) to ever so slightly reduce this risk. This would move hordes of talent from their safer BigCo jobs into entrepreneurship. It could also give society more innovation per venture dollar risked.

Keep reading

About US

We are on a mission to create the world’s best support ecosystem around founders and diversify the risk of entrepreneurship

Just like VCs, you need an opportunity to diversify your risk and use the power of a founder-driven community
built by founders for founders

read more

This site uses cookies to collect information about your browsing activities in order to provide you with more relevant content and promotional materials, and help us understand your interests and enhance the site. By continuing to browse this site you agree to the use of cookies.